Tangerang - The founder of the Balinese accessory brand Tulola, who is also an artist, Happy Salma, said that consistency and being part of the business ecosystem are the main keys for MSMEs in running a business in the region today.
"When we also enter the business ecosystem that is being run and are consistent with the business that is being run, then we can grow together and be balanced and achieve the goals that are being aimed at in business," said Happy Salma in a discussion related to Bakti BCA knitting collaboration between MSMEs & local craftsmen at ICE BSD Tangerang, Banten, Saturday.
Regarding the unstable national economic conditions and sluggish purchasing power, Happy Salma explained that this is a challenge for creative people to bring ideas and innovations to buyers.
For example, collaborating with the private sector to open up new market opportunities so that the MSME products offered continue to exist in sales.